Holiday Ad

Handmade Crafts for any Occasion 

    This holiday season I wanted to shine a light on a small business created by my very own grandmother. She is a crafting machine from handmade wreaths, centerpieces, night lights, and so much more! My audience is targeted to woman from 45-55 years old, who are looking for holiday decorations for themself or to gift to someone else. Our project requirements are to create 3 different images promoting the same business or service. Size requirements are one image is 8.5in x11in, second would be 8.5in x 5.5in, and lastly 2000 pixels x2000pixels. My project goal is to get our customers to order some custom designs and visit my clients website. The intended message is that there are many options to choose from! I used the logo I designed for her as my main focus and a smaller image on one of her designs to pull the viewer in so they want to check out her website. Using Christmas/ winter themed background to go along with the gift giving season! It was a challenge decided what kind of subject matter to use, I didn't have enough time to take professional product shots and create a catalog type of ad, which is what I originally wanted to do. So I decided to create more of a decorative add with just a piece of her products. The typeface I chose, was the closest to what was used for her logo. I can't to hear your feedback, thanks for reading!