Designing The Experience
Touch Points
For this project we have crafted a few touch points where customers can interact with my brand. The first two items I came up with were things that would be inside of the restaurant, or at the tables.
The Water Bottle
Typically when you are at a nice restaurant, they offer sparkling or still water for the table rather than tap. I thought a beautiful crystal bottle with an emblem of the logo would be a sophisticated way to display the logo at the table.
The Take Out Bag
This is a great was for guests to promote Amore Amor after leaving. I wanted it to have a luxury feel almost like an expensive shopping bag, so when others see it they are enticed as to what is in the bag and where did it come from.
Take home Items:
Box of Truffles
A box of truffles would be a great way to offer the guests a little extra take away. It could be used as a gift, or a sweet gesture.
A Box of Matches
Most Restaurants and Hotels have a match book with the emblem or logo which also goes with the theme of our candle light in the restaurant. Not only would it be useful but also a memorable item to take home that will remind you of your warm experience at Amore Amor.
The Key
This idea was a little more out there, but the key would be given to VIP Diners for priority reservations, secret off-menu dishes, or a complimentary amuse-bouche upon arrival.






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